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David Marc, PhD, CHDA, associate professor, chair of the Health Informatics and Information Management department at The College of St. Scholastica and healthcare data analytics expert, has been selected to participate in a national workgroup for the National Academy of Medicine to create an Artificial Intelligence (AI) Code of Conduct for the healthcare industry.

The AI Code of Conduct will set the standards for how AI is created, used and implemented in healthcare and will guide the industry towards a more equitable and responsible use of AI.

“Creating an AI Code of Conduct for the healthcare industry is crucial in fostering transparency, accountability and equity,” said Dr. Marc. “As we navigate the ever-evolving landscape of AI in healthcare, it is imperative that we establish a framework that promotes responsible innovation, safeguards patient privacy and addresses the unique challenges faced by health systems and payors. I am honored to contribute my expertise to developing these standards and look forward to working collaboratively with my esteemed colleagues on this critical initiative."

The project includes eight workgroups and 32 individuals. Dr. Marc was selected to participate in a national workgroup of eight individuals led by Dr. Shauna Overgaard to create the AI Code of Conduct standards for Health Systems and Payors. Dr. Marc’s selection is based on his extensive experience supporting rural health providers with data analytics and data science projects.

"The work this taskforce is set out to accomplish is extremely important for outlining the guardrails and standards for ethical and responsible use of AI in healthcare,” Dr. Marc said. “The pace at which AI is being developed and deployed is incredibly fast, and the application of this evolving technology in healthcare is expanding. AI technologies offer an excellent opportunity for delivering more efficient, accurate and effective care, but guidance is needed on how to approach the appropriate use of these technologies to ensure they align with our ethical principles and benefit patients and providers alike.”

Other core workgroups on this project will focus on Researchers, Federal Agencies and Developers, with cross-cutting groups focusing on equity, ethics, patients, individuals & communities and clinicians & workforce wellbeing.

According to Dr. Ryan Sandefer, vice president for Academic Affairs at St. Scholastica, “The College has a rich history of graduating leaders in the field of health information; for example, in 1934, St. Scholastica was the first college in the country to launch a bachelor's degree in the field. Dr. Marc’s leadership in informatics and his selection to serve on this distinguished and timely committee builds on this legacy. Our College aims to lead and impact the community through discussions around ethics – I’m excited about the potential of this work for our students and the broader healthcare system.”

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